Marketing automation for online shops
You make, source and ship the products. Maggie, your AI CMO, brings the shoppers: buying guides and product stories for your Shopify, WordPress or Wix store, and social posts with pictures, published once you approve.
Free to start · No credit card · 30 free posts
Used by 600+ users and trusted by teams at
aeglesriphal.com
moonlakespa.com
shop.theteagroup.com
clo100.com
logtrics.io
mymorez.com
nextidal.com
otisapp.com
storaitelling.com
theheatpumps.co.uk
web-translations.com
exposeai.tech
orielipo.com
whitelabelcrowd.fund
elliptic.co
med.moonlakespa.com
netdex.co.il
orawellness.uk
reenest.com
syngage.ai
thepenthouseliving.com
zengolf.studio
imaintain.uk
rebuildingsociety.com
aurasocial.world
goaimex.com
moneyparents.com
newgenrenewables.uk
osmosisai.co
saunders.ac
teeza.app
thursdayclub.com
Why online shops struggle to get found
Orders to pack, stock to count, customer emails to answer. The content that would bring new shoppers in is the job that never makes the list.
The store blog has three posts
Shopify gave you a blog. You wrote a welcome post, a Christmas post and something about a new range. That was last year.
Shoppers search the question, not the product
People type "best gift for a new gardener" or "how to choose a wool throw", not your product name. If no page on your shop answers that, the marketplaces and big retailers do.
Every post needs a picture
A product launch means photos, a caption, a graphic for each channel and a post for each one. By the time it's all made, the stock has sold or the season has moved on.
AI is the new shop window
Shoppers now ask ChatGPT and Google's AI what to buy. If your shop doesn't explain clearly what you sell and who it's for, the answer recommends someone else.
You packed the orders. Maggie wrote the buying guide.
It's Monday, the packing table is full of parcels, the new candle range arrived on Friday, and nobody outside your mailing list knows it exists.
You enter your shop's website into cmo.so. Maggie reads it and writes your brand profile: your products and ranges, who buys them, why they're different from the high-street version, the shops you compete with and how you talk to customers. You correct the bit about where you make them.
By Tuesday the week's drafts are waiting: a buying guide on how to choose a scented candle for each room, a product story about the new range, an Instagram post and a Facebook post (both in beta), and a LinkedIn post for trade buyers. Each comes with a picture in your shop's look. You approve them on your phone between packing runs.
By Friday the guide is live on your Shopify blog and the posts are out on your channels, each reported back with its link. Next week Maggie writes the next guide, and Search Console in cmo.so shows which guides are bringing shoppers to your store.
AI marketing for online shops, from £15 a month
Each of those problems has an answer that keeps running while you pack, source and ship.
Your shop, researched in minutes
Enter your website and Maggie builds your brand profile: products, ranges, customers, unique selling points, competitors and voice. Every post starts from it, and you can change any part.
Brand profileBuying guides on your own store
Buying guides, gift guides, how-tos and product stories written for Google and for AI answers, published straight to your Shopify, WordPress, Wix or Webflow store, or any site through the cmo.so API.
Blog on autopilotOne launch, every channel
A new product becomes a Facebook post, an Instagram post, a TikTok or YouTube video post (all in beta), a Google Business update and a LinkedIn post for trade buyers, each in that channel's style.
Social channelsPictures in your shop's look
Every post gets a picture in your brand's style, with a title and a line of text in your colours. Product videos you upload can be posted too.
Picture looksApprove in a tap, or let it run
Approve posts in the iPhone app, the web app, or inside ChatGPT and Claude. When you trust it, put any channel on autopilot, and pause it when a product sells out.
Approvals and autopilotSee which guides sell
Connect Search Console and Maggie reads your real search data to plan the next guides. AI visibility shows how ChatGPT and Google's AI describe your shop.
Search Console and AI visibilityYour marketing team, in your pocket
Real screens from the cmo.so app on iPhone.
From your store to your first buying guide in four steps
Enter your shop's website
Maggie reads it and drafts your brand profile, products and ranges included, in minutes.
Connect your store
Link Shopify, WordPress, Wix or Webflow from your cmo.so account, then your social channels.
Approve your first week
Guides and posts arrive with pictures. Approve, edit or skip each one.
Let it run
Posts go out on your schedule and each one comes back with its link.
Why not just…
The usual ways small shops try to get found, and where each one runs out.
…sell on the marketplaces?
Marketplaces bring buyers, but they own the customer and you compete on price next to everyone else. Guides on your own store bring shoppers to you.
…use an app from the store's app market?
Most apps do one job: a pop-up, an SEO checker, a post scheduler. You still write the guides and make the posts. Maggie writes, designs and publishes all of it.
…pay a social media freelancer?
A freelance social media manager costs around £800 a month and usually doesn't write your blog. Maggie covers your store's blog and your channels from £15 a month.
…write product posts with ChatGPT?
You still brief it, make the pictures and post everything yourself, product by product. Maggie runs the whole loop and remembers your shop between posts.
Cut the £5,900/mo marketing bill to £15/mo
Everything a marketing team does, done by Maggie.
| What needs doing | Without cmo.so | With cmo.so |
|---|---|---|
| Full-time marketing hire | £3,000/mo | Included |
| SEO and AI search (GEO) agency | £1,000/mo | Included |
| Content writer, AI-assisted | £500/mo | Included |
| Social media manager, freelance | £800/mo | Included |
| Designed pictures for every post | £300/mo | Included |
| SEO and GEO softwareRank tracking, site audits, AI visibility | £250/mo | Included |
| AI writing and image tools | £50/mo | Included |
| Working hours | Office hours | 24/7 |
| Total per month | £5,900+ | From £15/mo |
Typical UK costs for a small business in 2026, with AI already cutting freelance rates. Estimates only; your own quotes will vary.
- 5 social posts, 30 once verified
- 15 Maggie messages a day
- Upgrade any time
- 12 posts a day
- 150 Maggie messages a day
- All channels
- 96 posts a day
- 1,000 Maggie messages a day
- All channels
Per website, billed monthly. Blog and social posts share one allowance; your best plan sets how much you can talk to Maggie across all your websites.
Marketing automation for online shops: your questions
Still unsure?
What is marketing automation for online shops?
Marketing automation for online shops is software that does the repeating content work of an ecommerce business: planning topics, writing buying guides and product stories, making pictures and publishing blog and social posts on schedule.
With cmo.so, Maggie does all of it from your shop's website, and nothing goes out until you approve it.
Does cmo.so work with Shopify, WordPress and Wix?
Yes. cmo.so publishes blog posts straight to Shopify, WordPress (through the cmo.so plugin, including WooCommerce shops built on WordPress), Wix and Webflow, and to any other website through the cmo.so API.
Shopify, Wix and Webflow connect from your cmo.so account, where the exact steps are shown.
How do online shops get more traffic without ads?
Online shops get more traffic without ads by answering the questions shoppers search before they buy, such as buying guides, gift guides and how-tos on their own store, and by posting regularly on social channels.
Maggie writes these every week from your brand profile, and Search Console in cmo.so shows which ones bring visitors in.
What is a buying guide, and why does my shop need one?
A buying guide is an article that helps a shopper choose, for example how to pick the right size, material or gift, and points to the products that fit.
It matches what people search before they know which shop to buy from, so it brings new shoppers to your store, and it gives AI assistants a clear page to quote when they recommend products.
Which social media should an online shop use?
Most online shops sell best through visual channels: Instagram, Facebook, TikTok and YouTube, which are in beta in cmo.so. Google Business helps shops with a local presence, and LinkedIn reaches trade and wholesale buyers.
Maggie turns one idea into a post for each channel, written the way that channel reads.
How much does cmo.so cost for an online shop?
cmo.so has a free plan with no card needed. Paid plans are per website and billed monthly, from Air at £15 a month for two posts a day; Pro at £45 and Max at £75 suit shops posting on several channels.
Founding members get lower prices for good on every plan until 1 January 2027. You can cancel any time.
Does Maggie change my products, prices or stock?
No. Maggie writes and publishes marketing content: blog posts on your store and posts on your connected channels. She doesn't run ads or send email newsletters, and your product listings stay as you set them.
By default nothing goes out until you approve it.
What happens to my shop's data?
cmo.so never sells or rents your data. Search Console data is only used to show your own results and plan your content, never for advertising or to train AI models. Videos you upload are only used to post them and are deleted within 7 days.
Give your products a story worth finding
Enter your shop's website. Your brand profile and first week of guides and posts are ready in minutes.
- Free plan, no card needed
- You approve every post
- Cancel any time