AI visibility: how AI answers see your business

AI visibility is how often, and how well, AI answers mention your business when people ask about your market. In cmo.so it is a set of checks on Google's AI answers for the questions your customers ask.

For each question it records whether you were mentioned, at what position, and which of your own pages the answer used as a source. Together they make your AI visibility score and its trend over the last 30 days.

The checks run on Google's AI answers, grounded in Google Search, for both daily tracking and live checks. Using one engine the same way every time keeps the results comparable from one day to the next.

For ChatGPT, Perplexity or other assistants, you can paste the answers they give into a chat with Maggie and she reads them with you, noting where you are mentioned and which sources they rely on.

More buyers now ask an AI assistant instead of scrolling through search results, and the answer often names a few businesses and cites a few pages. If you are not among them, those buyers may never see you.

AI visibility shows whether you are there for the questions that matter to you, and which pages answers cite instead, so you can decide what to write or improve instead of guessing.

Each watched question gets its own score from its latest check, and your AI visibility score sums them up in one number. Your Home tab shows it with a 30-day chart, and Reports shows each question with its position or not mentioned.

Read it next to the questions themselves. With only a few questions, one change can swing the score, so look at which questions moved rather than at the number alone.

A watched question is something buyers ask that cmo.so checks for you. You add keywords in the app under Reports, AI answers, and each daily run takes 5 of them along with questions AI suggests. You can watch up to 50.

A short, focused list gives readable results sooner. Use mostly phrases about your category and your customers' problems, a few with your brand name, and one language and market at a time.

A live check asks Google's AI one question right now, phrased the way a buyer would ask it. It usually finishes in a minute or two and shows whether you were mentioned, your position, your pages that were cited and the start of the answer.

Each website can run up to 10 live checks a day, so spend them on the questions that matter most. A live check is one answer at one moment, so it is kept apart from your daily averages.

Yes. Without an account you can run one check a day at the top of this page: enter your website, a question your customers ask and your email. You see the result here, and the full report also arrives by email.

With a free cmo.so account you can check your own websites from this page or the app, up to 10 live checks a day per website, try I'm feeling lucky and see your history. Daily tracking, where cmo.so checks your keywords every day and builds the 30-day trend, is part of the paid plans.

Paid plans start at £15 a month per website. Once you are on one, turn on Check every day in Reports, AI answers, and the first results come in within a day.

In the cmo.so app, your Home tab shows your score and the 30-day trend under Performance. Me, Reports, AI answers lists every watched question with its position and cited pages, and the keywords you watch.

You can also ask Maggie, in the app or in ChatGPT and Claude, to analyse your AI visibility. She reads the same results, explains them in plain words and suggests what to do about the gaps.

Ask Maggie. She looks at the questions where you were missing and what the answers cited instead, then suggests two or three moves, such as a page that answers the question directly, or plain facts like prices and steps on a page that is vague.

If answers rely on third-party lists or reviews, getting listed there is off-site work she can note for you. Each suggestion ties to a specific question and what its answer showed.

No, and nobody can. AI answers change between runs and depend on many sources outside your website, from directories to reviews to news. Anyone who promises you a place in AI answers is guessing.

What cmo.so can do is show you where you stand, help you publish clear and factual pages that answer real questions, and keep checking so you can see what changes over the following weeks.

Search Console shows how your pages do in Google's regular results: clicks, times shown, position and the searches behind each article. AI visibility shows whether Google's AI answers mention you and cite your pages.

They work best together. Connect both and Maggie reads them side by side when she suggests what to write or rewrite next, so a page that Google shows but AI answers ignore gets the right attention.

Yes. Connect cmo.so to ChatGPT or Claude and ask Maggie for your AI visibility. She reads your score, watched questions and cited pages, and can run a live check after showing you a preview.

Changing your keywords or turning daily checks on or off is a change too, so she shows it on a card first and only goes ahead when you say yes.